How are your marketing and ad campaigns impacting demand for your brand?
Measure search demand to gauge Brand Strategy success, spot trends and boost your share of visibility.
Over 6 billion searches happen on Google every day, across the globe.
Pi maps and categorises these searches, enabling your brand to identify new opportunities to connect to customers.
This insight is invaluable when it comes to competitor benchmarking, content creation or new product analysis.
Set global editorial plans and personalise your brand strategy to local markets, with market-specific trend data.
Plan for product launches by identifying authentic advertising partners and key topics, to give you the highest share of voice.
Implement your content plans with the right timing, and the right content type to maximise performance.
Analyse performance on a daily basis to ensure you are optimising your brand strategy across every touchpoint.
At Pi we believe in organisational buy-in, where multiple departments and job roles can see clear KPI value from our content marketing platform or report.
"While we know there is a huge value for our clients in better leveraging search data, without the support from PiDatametrics we would have struggled to untap the opportunity. They have walked us through the basics, trained us on the importance of the metrics and how the platform works, and are always on hand to chat things through."
Brand consultancy I Strategist
…with Pi’s enterprise platform.