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Google SERPs
Four steps to improve the quality and quantity of traffic to your website

Many websites are creating great, useful content but they’re leaving money on the table, simply because this content isn’t being found by its target audience. It’s important to realise...

26 Mar 2021
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Competitor Intelligence
SEO for e-Learning: How to gain search visibility in the eLearning market

The Covid-19 pandemic and the lockdowns and restrictions placed upon work and education have led to greater demand for online learning. This has been driven by the need for...

11 Feb 2021
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Cannibalisation
Your subdomain strategy could be seriously harming your SEO in 2021

For all you need to know on cannibalisation, read our complete guide… Is using subdomains affecting your SEO performance? We get asked a lot of questions regarding...

18 Jan 2021
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Google SERPs
SERP Feature Cannibalisation: What it is and how to avoid it

We’ve often spoken about the risk of keyword cannibalisation, i.e. conflict between your pages and domains which can hamper your search rankings, but Google’s increasing use of multiple SERP features means...

13 Jan 2021
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Cannibalisation
SEO cannibalisation: Identifying keyword conflict for better SEO in 2021

For all you need to know on cannibalisation, read our complete guide… Do I have keyword cannibalisation? If you have recently found yourself asking: Why is Google...

12 Jan 2021
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Google Algorithms
Google announces December 2020 Core Update

On Thursday 3rd December, Google announced that it is releasing a ‘broad core algorithm update’, which will be the third Google core update of 2020. Our CTO Jon Earnshaw...

07 Dec 2020
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Keyword Research
A 7 step keyword research strategy that converts

In this article we’ll show you how you can go beyond thinking of SEO as Search Engine rankings, to discover the true revenue value of your keyword research. The...

25 Nov 2020
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Linking
What is internal linking for SEO and why do you need it?

Internal linking is a key SEO tactic which is relevant for all types of websites, one which helps them to improve rankings for target keywords, and to highlight key...

21 Sep 2020
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Google Algorithms
Google E-A-T: The Ultimate Guide TO E-A-T SEO

Ever since Google’s August 2018 ‘Medic’ algorithm update there has been a lot of discussion around E-A-T SEO and the role it plays in Google’s algorithms. What is...

15 Jun 2020
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Google SERPs
Google Shopping and Using Google For Smarter Growth

Google Shopping is appearing more and more frequently on page one of the organic SERPs. This has had a huge impact on SEO, and to date there is as much...

22 May 2020
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Google Algorithms
Core update (May 4th): The industries and players affected so far

On May 4th, Google confirmed that it had begun rolling out its newest core update, the ‘May 2020 Core Update’. The last core update in January was not particularly...

06 May 2020
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Linking
How to boost visibility and please your online customers

In this post we are going to examine why having a joined up internal linking strategy is an absolutely critical component of your SEO effort and the overall performance...

24 Apr 2020
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Google SERPs
Why you need to be analysing Universal Search

Google is no longer just a list of classic blue links – that’s something we all know, regardless of whether or not we work in marketing. Monitoring our ‘Universal Search’...

22 Apr 2020
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Competitor Intelligence
Competitor Analysis: how to conduct a Competitor Analysis

Analysing your own performance only tells half the story. You’ve got to carry out a thorough competitor analysis to fully understand your market. What is competitor analysis? Why is competitor...

07 Apr 2020
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Keyword Research
SEO writing: Tips for creating your best SEO content

SEO, for content writers, can seem like a minefield. There are things you definitely need to do, but all hell breaks loose if you do them too much! And to...

02 Apr 2020
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Google SERPs
Search Intent: Building An Intent Driven Strategy with Search Features

On Wednesday, March 18th we took SEO in the Shed Live Online! I spoke about the importance of building search intent into your strategy. When you’re looking to build...

24 Mar 2020
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Competitor Intelligence
How to measure Share of Voice across your digital marketing

Measuring Share of Voice is a great way to understand how your marketing efforts are paying off. But you can also use this insight to improve your strategy and...

23 Mar 2020
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Google SERPs
A winning search ecosystem | Download my SERP Evolution slides!

Hi guys, Jon Earnshaw here! In February, I had a great time joining our partners at GeekCon Valley for their SERP Evolution event Thanks to everyone who came along, and made it a...

09 Mar 2020

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Catalog

Four steps to improve the quality and quantity of traffic to your website

SEO for e-Learning: How to gain search visibility in the eLearning market

Your subdomain strategy could be seriously harming your SEO in 2021

SERP Feature Cannibalisation: What it is and how to avoid it

SEO cannibalisation: Identifying keyword conflict for better SEO in 2021

Google announces December 2020 Core Update

A 7 step keyword research strategy that converts

What is internal linking for SEO and why do you need it?

Google E-A-T: The Ultimate Guide TO E-A-T SEO

Google Shopping and Using Google For Smarter Growth

Core update (May 4th): The industries and players affected so far

How to boost visibility and please your online customers

Why you need to be analysing Universal Search

Competitor Analysis: how to conduct a Competitor Analysis

SEO writing: Tips for creating your best SEO content

Search Intent: Building An Intent Driven Strategy with Search Features

How to measure Share of Voice across your digital marketing

A winning search ecosystem | Download my SERP Evolution slides!

Software

Data & reports

Pi resources

About Us

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Blogs

Catalog

Four steps to improve the quality and quantity of traffic to your website

SEO for e-Learning: How to gain search visibility in the eLearning market

Your subdomain strategy could be seriously harming your SEO in 2021

SERP Feature Cannibalisation: What it is and how to avoid it

SEO cannibalisation: Identifying keyword conflict for better SEO in 2021

Google announces December 2020 Core Update

A 7 step keyword research strategy that converts

What is internal linking for SEO and why do you need it?

Google E-A-T: The Ultimate Guide TO E-A-T SEO

Google Shopping and Using Google For Smarter Growth

Core update (May 4th): The industries and players affected so far

How to boost visibility and please your online customers

Why you need to be analysing Universal Search

Competitor Analysis: how to conduct a Competitor Analysis

SEO writing: Tips for creating your best SEO content

Search Intent: Building An Intent Driven Strategy with Search Features

How to measure Share of Voice across your digital marketing

A winning search ecosystem | Download my SERP Evolution slides!

Software

Data & reports

Pi resources

About Us

UK Offices | US Office

SUBSCRIBE TO OUR NEWSLETTER

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