US and UK finance share of voice reports

Takeaways from the report:

  • ‘Credit, loans and mortgages’ is the most valuable search category
  • The top 3 players own 30% of the market
  • ‘Car insurance’ is the most valuable search term
  • 504 million financial services searches were conducted in 2016
  • Moneysupermarket has double the share of voice of even its closest competitor

Use this insight to fuel your digital strategy:

  • Forecast for repeat trends
  • React to spontaneous trends
  • Focus strategy on the most valuableĀ content
  • Discover your closest competitors
  • Identify underexplored opportunities

We applied Pi Datametrics proprietary Organic Value Score to 1,000s of the most commercially valuable, category-specific search terms in Google, to showcase traffic, organic performance and share of voice across 74,000+ websites.

All of the data featured in this report is taken from PiĀ Market Intelligence.

Market Performance Reports

Discover 'Financial services' opportunity

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Market Performance Reports

Discover 'Financial services' opportunity

Get the report
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