Sportsbook UK Leaderboard

Who dominated in Google UK for Sportsbook Gambling in Q2 2020? Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just classic search rankings, but all SERP Feature rankings too!

5%

1st place

paddypower.com | 5% SoV

3%

2nd place

oddschecker.com | 3% SoV

3%

3rd place

skybet.com | 3% SoV

Sportsbook UK | Q2 Leaderboard

Apr - Jun 2020

Pi Mi
position
Company Website Share of voice
30 Jun 2020
Movement
from previous quarter
1 paddypower.com
2 oddschecker.com
3 skybet.com
4 betway.com
5 bettingsites.ltd.uk
6 olbg.com
7 betfred.com New entry
8 williamhill.com
9 betfair.com
10 gambling.com New entry
11 freebets.co.uk
12 betuk.com
13 unibet.co.uk
14 betting-sites.me.uk New entry
15 novibet.co.uk New entry
16 freebets.uk
17 coral.co.uk
18 bookiesbonuses.com
19 timeform.com
20 bet365.com New entry

Search demand growth report

In our latest report, we look at which industries have seen significant growth over 2020, and how this has deviated enormously from our usual calendar expectations.

The trends we’re seeing right now are ephemeral, and the marketplace will soon become saturated. If you haven’t already, how can you put reactive strategies into place to capitalise on this new demand?

We explore health & household, fitness equipment & classes, home & garden, things to do at home, sportswear & loungewear, food & drink, electricals,e-learning, online gambling, insurance and communication.

Download here

Search demand report

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Data analysed in the Leaderboard:

  • Sector

    Sportsbook
  • Search engine

    Google UK
  • Categories

    American football | Cricket | Cycling | Football | General | Golf | Greyhounds | Horse Racing | Motor Sports | Other Sports | Tennis
  • Search terms

    5,454
  • Search volume

    4.5m (Q2 Sample search volume)
  • Number of sites

    43,769

Who is the market leader in your industry?

Market leader reports