Insurance Leaderboard

Who dominated in Google UK for Insurance in Q4 2019?

15%

1st place

moneysupermarket.com | 15% SoV

12%

2nd place

confused.com | 12% SoV

12%

3rd place

comparethemarket.com | 12% SoV

Insurance UK | Q4 Leaderboard

Oct - Dec 2019

Pi Mi
position
Company Website Share of voice
31 Dec 2019
Movement
from previous quarter
1 moneysupermarket.com
2 confused.com
3 comparethemarket.com
4 gocompare.com
5 moneysavingexpert.com
6 admiral.com
7 axa.co.uk
8 money.co.uk
9 aviva.co.uk
10 legalandgeneral.com
11 simplybusiness.co.uk
12 moneyexpert.com
13 moneyadviceservice.org.uk
14 directlineforbusiness.co.uk
15 hiscox.co.uk
16 postoffice.co.uk
17 uswitch.com
18 onesureinsurance.co.uk New entry
19 boughtbymany.com
20 petplan.co.uk New entry

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Insurance UK report

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Data analysed in the report:

  • Sector

    Insurance
  • Search engine

    Google UK
  • Categories

    Auto | Business | Car | Health | Home & contents | Travel
  • Search terms

    16,456
  • Search volume

    13.5m (Q4 Sample search volume)
  • Number of sites

    88,172

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