Fashion US Leaderboard

Who dominated in Google US for Fashion retail in Q1 2020?  Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just classic search rankings, but all SERP Feature rankings too!

7%

1st place

amazon.com | 7% SoV

4%

2nd place

macys.com | 4% SoV

2%

3rd place

nordstromrack.com | 2% SoV

Fashion US | Q1 Leaderboard

Jan - Mar 2020

Pi Mi
position
Company Website Share of voice
31 Mar 2020
Movement
from previous quarter
1 amazon.com
2 macys.com
3 nordstromrack.com
4 nordstrom.com
5 lulus.com
6 wikipedia.org
7 hm.com
8 pinterest.com New entry
9 prettylittlething.us
10 youtube.com New entry
11 gap.com
12 pacsun.com
13 urbanoutfitters.com
14 kohls.com
15 zumiez.com New entry
16 asos.com New entry
17 boohoo.com
18 ae.com New entry
19 target.com
20 aliexpress.com New entry

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Pi Datametrics Leaderboards showcase the top performing brands across millions of consumer searches & competitors.

And now, our leaderboard share of voice is determined not just by classic searches, but also SERP Features – giving you a 360 degree view of the online landscape.

If you want a month’s access to the richest body of free Fashion, Homeware and Electricals search data on the market, register your interest below.

N.B. We are opening up these accounts to 100 applicants for 30 days, to support businesses through this turbulent time. This is a community account, where users can save insights and discuss analysis  (this means that names will be viewable by others). We reserve the right to remove anyone’s access who conducts themself in an unprofessional or offensive way.

 

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Data analysed in the Leaderboard:

  • Sector

    Fashion
  • Search engine

    Google US
  • Categories

    Womenswear | Menswear | Kidswear | Non-gender specific | Accessories
  • Search terms

    13,760 of the most commercially valuable terms
  • Number of sites

    14,525

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