Fashion Retail Leaderboard
Who dominated in Google UK for Fashion retail in Q4 2018?
1st place
debenhams.com | 12% SoV
2nd place
next.co.uk | 10% SoV
3rd place
boohoo.com | 6% SoV
Fashion UK | Q4 Leaderboard
Oct - Dec 2018
| Pi Mi position |
Company | Website | Share of voice 31 Dec 2018 |
Movement from October |
|---|---|---|---|---|
| 1 |  |
debenhams.com | 12.1% | |
| 2 |  |
next.co.uk | 10.3% | |
| 3 |  |
boohoo.com | 5.54% | |
| 4 |  |
missguided.co.uk | 5.37% | |
| 5 |  |
prettylittlething.com | 4.30% | |
| 6 |  |
newlook.com | 3.92% | |
| 7 |  |
asos.com | 3.54% | |
| 8 |  |
riverisland.com | 3.35% | |
| 9 |  |
amazon.co.uk | 3.25% | |
| 10 |  |
zara.com | 3.15% | |
| 11 |  |
houseoffraser.co.uk | 2.33% | |
| 12 |  |
marksandspencer.com | 1.94% | |
| 13 |  |
johnlewis.com | 1.91% | |
| 14 |  |
sportsdirect.com | 1.91% | |
| 15 |  |
asda.com | 1.83% | |
| 16 |  |
ebay.co.uk | 1.60% | |
| 17 |  |
wikipedia.org | 1.15% | |
| 18 |  |
quizclothing.co.uk | 0.889% | |
| 19 |  |
matalan.co.uk | 0.842% | |
| 20 |  |
zalando.co.uk | 0.71% | New entry |
Yearly report
Each year we release a report to accompany our leaderboards, delving deeper into the data and offering you greater insight. We explore the top 20 performers and how they got there, share of voice over time, top terms by search volume and Organic Value, plus search trends over time for the last three years.
Data analysed in the Leaderboard:
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