Fashion AU Leaderboard

Who dominated in Google AU for Fashion retail in Q3 2021?

7%

1st place

theiconic.com.au | 7% SoV

6%

2nd place

myer.com.au | 6% SoV

6%

3rd place

cottonon.com | 6% SoV

Fashion AU | Q3 Leaderboard

Jul - Sept 2021

Pi Mi
position
Company Website Share of voice
Q3 Average
Movement
from previous quarter
1 theiconic.com.au
2 myer.com.au
3 cottonon.com
4 asos.com
5 davidjones.com
6 uniqlo.com
7 target.com.au
8 boohoo.com
9 wikipedia.org
10 showpo.com New entry
11 hm.com
12 bigw.com.au
13 kmart.com.au
14 prettylittlething.com.au
15 ebay.com.au
16 target.com
17 rebelsport.com.au
18 politix.com.au New entry
19 strandbags.com.au
20 birdsnest.com.au New entry

How search behaviour changed due to Covid-19

Download the report to discover:

      • Which categories grew due to Covid-19?
      • The most searched terms throughout 2020
      • The highest growth terms throughout 2020
      • Who are the top players across the categories?
      • What did we ask about the most searched terms?
Download here

Search demand report

Get the reportGet a demo

Data analysed in the Leaderboard:

  • Sector

    Fashion
  • Search engine

    Google AU
  • Categories

    Womenswear | Menswear | Kidswear | Non-gender specific | Accessories
  • Search terms

    13,760 of the most commercially valuable terms

Who is the market leader in your industry?

Market leader reports