Beauty Leaderboard

Who dominated in Google UK for Beauty retail in Q2 2020?¬† Some of the data you see this quarter may look different to last quarter. That’s because we are now tracking not just¬†classic search rankings, but all SERP Feature rankings too!

12%

1st place

youtube.com | 12% SoV

5%

2nd place

superdrug.com | 5% SoV

5%

3rd place

amazon.co.uk | 5% SoV

Beauty UK | Q2 Leaderboard

Apr - Jun 2020

Pi Mi
position
Company Website Share of voice
30 Jun 2020
Movement
from previous quarter
1 youtube.com
2 superdrug.com
3 amazon.co.uk
4 beautybay.com
5 cultbeauty.co.uk
6 boots.com
7 pinterest.com
8 harpersbazaar.com
9 cosmopolitan.com
10 lookfantastic.com
11 elle.com
12 argos.co.uk New entry
13 eelunique.com
14 goodhousekeeping.com
15 wikipedia.org
16 nailpolishdirect.co.uk
17 allure.com New entry
18 byrdie.com
19 glamourmagazine.co.uk
20 amazon.com

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Data analysed in the Leaderboard:

  • Sector

    Beauty
  • Search engine

    Google UK
  • Categories

    Eyes | Face | General, Accessories & Gifts | Lips | Nails
  • Search terms

    3,910 of the most commercially valuable terms
  • Q2 Search volume

    31.6m
  • Number of sites

    12,252

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